Category: Universal
Next Time You Argue Over Which Theme Park is Best, Think of Flagshipness and Iconicity
Have you ever heard, or maybe even been a part of, a debate over which park is better, Disney or Universal? If you’re a big theme park fan, the answer is most likely yes. The parks might actually benefit from this. Let’s discuss why that is. You may have never stopped to think about it,…
Study Shows Which Orlando Park Leaves Guests Most Satisfied
Orlando Florida is one of the largest tourist destinations in the world. In 2018, a record 68 million visitors flew into Orlando International Airport. That record is set to be broken in 2019. Mid year data show an almost 7% increase from the previous year. With so much to do in Orlando, tourists have to…
Study Identifies What Delights and Outrages Theme Park Visitors
Theme parks are big business in Orlando. Orlando’s tourism agency, Visit Orlando, counted 75 million visitors to the city last year. According to quarterly financial statements, those tourists brought in billions of dollars to the theme park operators. And as the number of visitors to the region increases, so does competition for their money. The…
Universal Orlando: The Basics
We wanted to provide some basic information to visitors that are new to Universal Orlando Resort to help them plan their visit. Use the Index below to jump to the section of interest. Introduction Universal Orlando is a resort that has three separate theme parks, a shopping area, and a multitude of hotels. Universal Studios…
